As a travel agent, hooking customers through a website is crucial for business success. One key strategy is to create an attractive and user-friendly website that showcases enticing travel packages, stunning visuals, and informative content. It's also important to provide personalized travel recommendations based on customers' preferences and interests. Additionally, offering competitive pricing, promotions, and easy booking options can greatly increase the chances of converting website visitors into customers. Lastly, engaging with potential clients through social media and email marketing can help build trust and maintain relationships, ultimately leading to more bookings.